• What might consumers do to reduce health care costs? In your responses, please use information gained from the assigned readings, as well as your own personal and professional experiences. This country’s highest Gross Domestic Product (GDP) is spent on health care. “In 2005, U. S. health care spending increased 6. 9 percent to almost $2. 0 trillion, or $6,697 per person. This increase was the slowest rate since 1999, when spending rose 6. 2 percent. The health care portion of gross domestic product (GDP) was 16. 0 percent, slightly higher than the 15. percent share in 2004” (Kotler, Shalowitz, & Stevens, 2008, p. 77). There are several actions that consumers can take to reduce health care costs and health care spending. One way to achieve this is to order “generic” prescription medications instead of name brand prescription medications. “This slower growth was driven by a reduction in prescription drug expenditures, largely due to the increasing use of lower-cost generics. Spending on prescription drugs increased 5. 8 percent, to $200. 7 billion, well down from the peak increase of18. 2 percent noted in 1999” (Kotler, Shalowitz, & Stevens, 2008, p. 7). Additionally, using hospitals for their designated purpose such as true emergencies and specialty treatment can drastically reduce health care costs and spending. Using hospitals instead of a PCP costs more money for consumers in the long run as well as consumers in general to make up for those that do not pay for services due to lack of insurance and/or ability to pay. These are just a few ways to reduce health care spending and costs, but it could reduce overall costs and health care spending drastically for consumers. Reference Kotler, P. , Shalowitz, J. , & Stevens, R. J. (2008).
Strategic marketing for health care organizations: Building a customer-driven health system. San Francisco, CA: Jossey-Bass. Week One-Discussion Question Two: • How do you determine if a piece of health care information is reliable? Please relate your response to the content of the assigned reading materials. There are several ways to determine if a piece of health care information is reliable. One is to consider the source of the information. Does the source have expertise in the area of provided information, is there a bias for stating the information, and can you find information to support the claims of the information?
One of the best ways to determine is health care information is reliable to do your research. Taking health care into one’s own hands is important in my opinion. Finding other sources that support the claim of health care information is just one way to determine if the information is reliable. Also researching where the information comes from is important. Is the information marking information from a company? Does the author or publishes have incentive to promote the information? As the overall health care marketplace continues to evolve and empower the consumer with choices, it is important that the consumer understand the options available to them and objectively and accurately evaluate and understand these choices so as to secure the optimal outcome from the choices made” ( Axia College, 2011, para. 4). It is essential for health care consumers to determine the reliability of the health care information that is presented or found. Reference Axia College. ( 2011). Week one read me first. Retrieved from Axia College, HCS490- Health Care Consumer-Trends and Marketing website.